ForYouGaming was founded in 2025 by twin brothers Stefan and Erwin Gaasbeek as the U.S. home for a game portfolio they have been building since their early teens. The company is new. The craft is not: more than twenty years of designing, launching and operating online games, from first prototype to profitable live title.
Built since their teens
Stefan built his first online game at fourteen. No investors, no employer, no playbook. Just an internet connection, a game idea and players who kept coming back. What started as a teenage obsession in the Netherlands grew into a repeatable method: launch fast, listen to players, keep what works, kill what does not.
Erwin grew up on the other side of the same games: the players. While Stefan built systems, Erwin built crowds. He learned how communities form around a game, why people bring their friends and what makes someone log in every single day. Two brothers, two halves of the same machine.
That division of labor never changed. Twenty years later it is simply bigger.
The Telfie chapter
Before ForYouGaming, the brothers founded Telfie, an entertainment platform that worked with major U.S. networks and studios including Amazon, NBC, ABC, Hulu, Nickelodeon and AMC. Telfie taught them how American audiences behave, how U.S. media partners operate and what it takes to run a consumer product at scale in the world’s most competitive market.
That experience is exactly why ForYouGaming exists as a U.S. entity today. The brothers had already proven their games in Europe. Telfie proved they could operate in America. ForYouGaming combines both.
ForYouGaming today
ForYouGaming develops and publishes free-to-play online games, playable in the browser or via download on iOS and Android. The portfolio counts eleven titles: five live games and six in development, with Baddie.com as the global flagship.
We build games around small, passionate communities: profitable, player-funded and built to last.
Baddie.com is a social crime game where players hustle their way from broke to queen: seduce sugar daddies, run with a gang, break besties out of jail and fight for the top of the Slaylist. Easy to start, hard to put down.
The portfolio drives millions of monthly pageviews and generates revenue through in-game purchases and advertising, including a self-serve advertising platform that puts brands directly inside the games. Every impression runs on first-party inventory: games the company builds and operates itself.
The team works from two bases: Amsterdam (European HQ) and Newport Beach, California (U.S. base).
Stefan Gaasbeek — Founder & CEO
Stefan leads product vision, game design, monetization and international expansion. He has been building and monetizing online games since he was fourteen and has never worked for an employer.
His focus is games that are simple on the surface, deep underneath and designed around the communities that form inside them. Twenty years of shipping games taught him one rule that every ForYouGaming title follows: make it easy to start and hard to put down.
Erwin Gaasbeek — Executive General Manager
Erwin is responsible for user acquisition, growth strategy and community scaling across all titles. His work spans performance marketing, conversion optimization and the player communities that keep games alive years after launch.
Where Stefan builds the game, Erwin builds the crowd around it. That combination, product and distribution under one roof, twice, is ForYouGaming’s structural advantage.
Our mission
We bring people together through play.
Every game we build is a place where strangers become crews, rivals become friends and players find their people. We build games with strong communities that people actually play daily, not just download once.
With Baddie.com live worldwide and multiple new titles in development, that mission is just getting started.
Want to work with us? Get in touch at foryougaming.com/contact. Want to see what we are building? Visit foryougaming.com.